Tuesday, January 13, 2015

Expand Your Visibility: Hijack The News


Lately I ve heard a lot of people complaining that it s hard to get seen on the Internet. They are saying that with so much noise out there it s hard to stand out. It s true that a huge amount of information is posted online every day. If not handled properly, you can get bogged down in data overload. However, you can turn this information flood to your advantage and expand your visibility and authority. As news breaks, you can present it to your audience in a clear, concise manner. When you are the one making sense of events as they relate to your niche, you increase your credibility and authority. People complain that the recent Facebook changes have decreased the number of people who see your posts.  Facebook is trying to provide the best, most important information to their users. One way they do this is by giving priority to the posts that reference topics that are trending. Use trending hashtags on all social sites to increase your authority and visibility. If you struggle with
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